Late last month, our team here at your Toms River Mazda dealers, Lester Glenn Mazda, was thrilled to learn that the 2016 Mazda3 hatchback earned top honors in the Strategic Vision’s Total Quality Awards. The dynamic and engaging hatchback landed top honors in the Small Multi-Function Car Segment. Keep reading to find out more about what sets this hatchback apart from the rest of the segment!
Strategic Vision is a research-based consulting firm that helps companies and manufacturers attempt to understand human behavior. The Total Quality Impact survey measures the positive and negative product experience that a driver has with a vehicle. It takes into consideration reliability, driving excitement, and other aspects of the dealership experience. The survey takes into account several aspects of vehicle ownership as well as the emotional response associated with the experience. According to Strategic Vision, the new Mazda model was recognized because of its form and function:
Mazda3 Hatchback surpasses all its competition by delivering more than is expected in a segment that is often more interested in being functional than delivering extra touches. Its overall profile of what is delivered for the price creates value and a positive image.
The 2016 Mazda3 features the Mazda brand’s SKYACTIV® TECHNOLOGY suite of powertrain and aerodynamic technologies, the KODO—Soul of Motion design system, the i-ELOOP system which increases fuel economy, and the i-ACTIVSENSE® safety system. It also comes equipped with the MAZDA CONNECT™ infotainment system that allows drivers to stay connected to the world outside of the vehicle while keeping their eyes on the road and their hands on the wheel. To find out more about the 2016 Mazda3 Hatchback and everything that it has to offer, head on down to Lester Glenn Mazda to speak to a member of our team today!